Why Spanish?

As your company expands its operations in Europe, Latin America or the United States, one important first step will be translating all of your marketing materials into Spanish.

Over the past ten years, the use of Spanish in business communications has grown by more than 60 percent, making it the fourth most commonly used language in the world after English, Chinese and Arabic. Indeed, according to some sources, it has more native speakers than English, and it is an official language on four continents.

In the past decade Spanish has taken on particular prominence in Europe, owing to the rapid growth of the Spanish economy. Spain currently ranks as the seventh world economic power.

Markets throughout Latin America are also expanding. According to the InterAmerican Development Bank, the region’s seven largest economies—Argentina, Brazil, Chile, Colombia, Mexico, Peru and Venezuela—registered an average growth rate of 5.8 percent in 2003-2007.

Finally, Spanish has become the second language of the United States. Although the U.S. Spanish-speaking population was centered in the border states, Florida and New York City not long ago, today more than 36 million people, or roughly 12.5 percent of the U.S. population, use Spanish every day.

At  the UK Export Marketing Alliance, we understand the benefits companies are reaping by going global. That’s why our business Spanish translation specialists go the extra mile to ensure your export sales messages get across to foreign customers and partners. We specialize in getting to know you, your business, and your marketing goals, so we can help ease the transition of your company into the global marketplace. Indeed, many of our clients are wishing they had done it sooner